Privacy Policy

Introduction

LyoWave, Inc. ("LyoWave," "we," "us") respects your privacy. This policy explains what information we collect through lyowave.com and its forms, how we use it, and the choices you have.

This policy applies to our website and to information you submit through our online forms. It does not apply to third-party websites we link to.

Effective date: October 2, 2026

Information we collect

Information you provide. When you fill out a form on our site, such as a contact form or a request for a poster or white paper, we collect:

• Name
• Work email address
• Company and role
• Your interest in specific products or services, such as testing services
• Anything else you choose to include in a message

Information collected automatically. When you visit our site, we and our service providers collect:

• Device and browser information, such as browser type, operating system, and screen size
• Usage information, such as pages viewed, time on page, and links clicked
• Referral information, such as the website or campaign link that brought you here, including campaign tags in the URL
• Approximate location based on your IP address, at the city or region level

We do not collect payment information, government identification numbers, or sensitive personal data through our website.

How we use information

We use the information we collect to:

• Respond to your inquiries and send materials you request
• Contact you about LyoWave products and services you expressed interest in
• Send occasional LyoWave updates, such as news, research, and events, when you have agreed to receive them
• Understand how visitors use our site and measure which events and campaigns are effective
• Maintain and improve our website and services
• Comply with legal obligations

We do not sell your personal information.

Cookies and analytics

We use cookies and similar technologies to run our site and understand how it is used. Our providers are:

• Google Analytics measures site traffic and campaign performance. Google privacy policy
• HubSpot records site visits and connects form submissions to contact records. HubSpot privacy policy
• Webflow hosts our website and sets cookies it needs to function. Webflow privacy policy

On your first visit, a cookie banner lets you accept or decline non-essential cookies. You can change your choice at any time through the cookie settings link in our footer, or by clearing cookies in your browser. Declining analytics cookies does not affect your use of the site.

You can also opt out of Google Analytics on all websites with Google's opt-out browser add-on.

Email communications

When you submit a form on our site, you agree to receive the materials you requested and occasional LyoWave updates by email. Every marketing email includes an unsubscribe link, and you can unsubscribe at any time. We will still send messages needed to answer a request you made.

We send some email through HubSpot. Our emails may record whether a message was opened or a link was clicked, which helps us send fewer and more relevant messages.

How we share information

We do not sell or rent your personal information. We share it only in these cases:

• Service providers. Companies that help us run our website and communications, including HubSpot (customer relationship management and email), Google (analytics), and Webflow (website hosting). They may use your information only to provide services to us.
• Research and event partners. When a page or form is presented jointly with a partner, the page names the partner. We share your information with a partner only when the form says so.
• Legal reasons. When required by law, or to protect the rights, safety, or property of LyoWave or others.
• Business transfers. If LyoWave is involved in a merger, acquisition, or sale of assets, your information may transfer as part of that transaction, subject to this policy.

Retention, security, and children's privacy

Retention. We keep contact information as long as we need it to respond to you and maintain our business relationship, or until you ask us to delete it. We delete or anonymize information once it is no longer needed, unless the law requires us to keep it.

Security. We use reasonable administrative and technical measures to protect your information, including access controls on our systems and service providers with established security programs. No method of transmission or storage is completely secure.

Children. Our website is intended for business and professional audiences. We do not knowingly collect information from anyone under 16. If you believe a child has submitted information, contact us and we will delete it.

Your choices and rights

You may:

• Request a copy of the personal information we hold about you
• Ask us to correct or update it
• Ask us to delete it
• Unsubscribe from marketing emails at any time
• Decline or withdraw consent to non-essential cookies

To make a request, email info@lyowave.com. We will respond within 30 days and may need to verify your identity first.

Visitors outside the United States. LyoWave is based in the United States, and our service providers may process information in the United States and other countries. If you are in the European Economic Area, the United Kingdom, or Canada, local law may give you additional rights, including the right to object to processing and to file a complaint with your data protection authority. Where we rely on your consent, you may withdraw it at any time.

Changes to this policy

We may update this policy as our website and services change. When we do, we will update the effective date above and note significant changes on this page.

Contact us

For questions or requests about this policy, contact:

LyoWave, Inc.
1281 Win Hentschel Blvd.
West Lafayette, Indiana 47906
info@lyowave.com